As supply chain disruptions, capacity crises, and driver shortages cause land and ocean logistics to become increasingly uncertain, shippers are searching for new opportunities to increase asset visibility. Container track and trace software can provide ocean freight logistics businesses and over-land logistics companies with the container tracking and tracing they need to thrive in a competitive logistics marketplace. 

A 2020 World Economic Forum and Bain & Company survey revealed that 85% of company executives did not feel their current capabilities allowed them to deliver traceability-related use cases consistently. As was reported in SupplyChainDive, “While most companies have started to build some traceability capabilities, they struggle to integrate them or consistently create value. The most common reasons were data and technical and organizational barriers.”

In hopes of mitigating these data barriers, shippers are increasingly turning to container track and trace solutions. By providing unprecedented asset visibility, container track and trace solutions can enable businesses to keep a closer eye than ever on their internal logistics. Container trace and track offers detailed, real-time data points designed to improve cost management and shipping speed at the same time. With container trace and track, logistics service providers and freight forwarders can provide clients with seamless, tech-integrated service.  

What Is Container Track and Trace?

Container track and trace is a set of real-time, software-enabled analytics that can show businesses precisely where a freight asset is within the logistical process. Container track trace is, ultimately, the use of software to provide businesses with vital supply chain visibility. With the ability to track-trace containers, companies can gain low-investment access to high-value visibility. 

In today’s unpredictable logistics landscape, the visibility afforded by container track trace is more valuable than ever. Ongoing socio-political conflicts abroad, a lingering pandemic, and steep inflation have come together to roil logistics. Though these forces can’t be controlled, container track trace can afford businesses the in-transit visibility to control what they can. 

And the logistics industry is taking note.

In 2018, revenues from container track trace solutions totaled roughly $1.73 billion. Forecasts predict that this amount will increase to a staggering $6 billion by 2027. With more businesses than ever utilizing container track trace visibility solutions, container trace and track are quickly becoming an industry standard throughout the ocean and over-land logistics. 

What to Look for in Traceability Services to Save the Most Money 

With more container trace and track software providers than ever appearing on the market, how can shippers know who to trust for their container track trace visibility solutions? By considering a few simple criteria, businesses can find the ideal container track and trace solutions software provider for their logistics needs. 

Exception Management and Faster Response Times

With container trace and track, businesses gain access to the real-time analytics they need to survive and thrive in a dynamic logistics environment. Container track trace software provides firms with shipment information and intelligent filters enabling invaluable predictive visibility. 

Container trace and track software can alert businesses to logistical problems with unprecedented efficiency, helping ensure that minor issues stay small. Shippers that choose container track can react quickly and decisively to even the most pressing logistical crises. 

Automated Track and Trace to Save Time and Resources

As the personnel crisis grows direr, businesses are looking for ways to save on valuable resources. Automated container track and trace notifications mean companies can use container trace capabilities to structure teams more efficiently. Using intelligent algorithms, container track and trace software enables businesses to employ fewer staff members to keep a closer eye on a broader list of freight assets.

Data-driven auto-alerts can notify staff of delays, discharges, rollovers, or lengthy wait times. With the ability to track-trace containers, businesses using container trace and track software can face logistical hiccups as they occur.  

Ship Location Tracking and Reporting Through the Cloud

As was seen throughout the COVID-19 pandemic, portside disruptions can quickly grow to affect the entire supply chain. Container track trace software can show businesses real-time ship location, allowing them to make quick decisions that result in massive efficiency savings. API (Automated Programming Interface) enabled container track trace software means that shippers are no longer hostage to the information carriers choose to provide and can instead chart their course with independent analytics.

Container tracking and tracing provided by easily-accessible, cloud-based platforms mean that shippers are finally in the captain’s chair, regardless of their distance from a freight asset. 

Custom Notifications and Alerts for Set Events 

There’s no such thing as one-size-fits-all logistics. With custom container trace and track notifications, businesses can set their container trace and track software preferences to tell them specific information at predetermined points. Shippers can visualize a particular shipment quickly by plotting these notifications to an easily navigated world map. 

With container trace and track software, businesses can keep tabs on their shipments, whether on the other side of town or the other side of the globe. 

Improved Services with Better First, Middle, and Last Mile

Container trace and track provide detailed shipment information at all stages of the logistical process. Point of Departure (POD) terminals can account for some of the steepest costs faced by shipping businesses. Demurrage and detention costs can quickly add up to the lion’s share of a business’s logistics budget, and client relationships can sour while a shipment sits at the port. Container track and trace software can give companies the information they need to adapt to changing wait times and help them avoid costly POD expenses. 

Whether at port or on the road, the first mile or the last, API-enabled container track and trace enables businesses to make real-time, cost-saving decisions. 

On-Time Performance Tracking and KPI Monitoring

Traditionally, a shipment’s estimated arrival time (ETA) was established at the point of departure (POD). However, the COVID-19 pandemic saw misestimations at the POD result in massive slow-downs at later points in the logistics process. Container track trace software provides businesses with on-time performance tracking and key performance indicator (KPI) data. These container track trace analytics provide companies with an accurate, real-time understanding of where their shipment is and when it will arrive at its destination. 

With container track trace software, businesses can take the guesswork out of their logistics. 

Benefits of Container Track and Trace in Logistics and Finances 

Track-trace container software can provide the solution for a business facing efficiency and adaptability issues. Fully integrated, API-enabled container track solutions Through container trace and track platforms, companies can access many cost-effective efficiency benefits. 

Visibility and Transparency in Real-Time

With cloud-based, API-enabled container track and trace software, businesses can access a real-time map of their freight assets. Companies can harness unprecedented asset visibility to make critical logistics decisions using this container track trace data visualization software. 

Integrated With Existing and Future TMS

A fully integrated, API-enabled transportation management system (TMS) means clients can easily access container trace status updates and notifications through cross-platform mobile applications. Powered by intelligent algorithms, container track and trace software can help clients happy while letting shippers focus on shipping. 

Increased Efficiency and Adaptability 

By integrating a business’s container track and trace data into an easy-to-use API, container track and trace software can give companies the visibility to make the last-minute decisions necessary to survive a complex logistics landscape. With tech-enabled container track software, businesses gain easy access to unprecedented efficiency.

Connect With Vetted Carriers and Drivers

Integrated API lets businesses track-trace containers alongside some of the largest ocean carriers on the planet. Partnering with a container track software solution gives businesses ready-made connections with vetted carriers and drivers that help drive logistics forward. Companies that choose to track-trace containers through a reputable container track software provider work alongside many of the logistics industry’s most well-regarded names in container vessel and over-the-road logistics.

Control Shipping Costs with Container Tracking and Tracing Services From VIZION

Today’s logistics industry needs container trace and track to keep shipments on schedule. Vizion brings high-tech, API-enabled container trace and track software solutions to the logistics industry. Vizion makes it easier than ever for shippers to access the container track trace data they need to stay competitive. Book a demo with Vizion today, and see what complete, standardized, and detailed container tracking information can do for your business.